One of the advantages of streaming media is the ability to cover live events. What event is more popular in America than football? Unfortunately the NFL’s attempt at entering the world of streaming video did not go according to plan. With poor quality, ads in between vital plays, and the inability to watch the game in full screen, fans are not pleased. Business of Video reports:
I know that from day one, the NFL has clearly stated that this online video offering is an “experiment” to test the idea of potentially bringing more games online down the road. But even as an experiment, you would think the NFL would want to provide the best quality user experience possible? All they keep saying is that the steps they have taken, like the capping, is to increase the “user experience”, yet it’s doing the exact opposite. What do you think of the NFL’s streaming experience to date?
Perhaps the NFL needs to take a page out of the High School Football playbook when it comes to broadcasting games over the internet. The state of Iowa, under the direction of Iowa Telecom have begun to offer football games online. They’ve also found a way to monetize this content using pay-per-view, in which viewers are able to purchase credits to watch the games. This benefits out of state fans who would otherwise not be able to watch the games as well as the schools and Iowa Telecom who are able to increase revenue from the offerings.
Time for the NFL to step it up if they hope to tackle the web successfully
Posted by clickstreamtv 
