Construction company embraces online video as a successful form of marketing.
Chicago, IL: It is no secret that the housing market isn’t as strong as in years past. Realtors and contractors are trying to find ways to inject new life into their businesses, and many are turning to the Internet. Wescon Builders, a rehabilitation and construction firm in Chicago have found a new way to compete in the market, streaming video. By hiring the services of online streaming video provider ClickStreamTV, Wescon Builders is now able to take users on a virtual tour of homes and job sites.
Wescon Builders specializes in custom solutions to home design and construction, meaning theirs is a business where visual presentation counts. The company found success by creating an online portfolio of photos on their website, but were looking to go one step farther. Rather than have potential customers look at photos of their work, Wescon sought to provide users with video content. With the aid of ClickStreamTV, customers could now take virtual tours of homes completed by Weson and get a three hundred and sixty degree look at designs.
Streaming video, the technology being used by Wescon Builders is not new, but has only recently made its way into the mainstream business market. More and more companies are seeking ways to increase their web presence, a tactic which has been found to increase revenue. Most companies have web sites, but few are including multimedia due to lack of knowledge of the format, or a lack of direction regarding how to effectively use tools such as video to sell their products to a digital world.
ClickStreamTV was created as a solution for any business looking to put video on the web. The company prides itself on being flexible to the needs of their customers, and able to provide a complete video on the web experience that doesn’t require users to have an IT department to get the full experience.
Wescon Builders has been around for over two decades and specializes in construction and rehabilitation services. Priding themselves in high quality work and a strong commitment to the community, Wescon relies on the success of their repeat and referral client base.